Marketing for professional service companies is undergoing some dramatic change. Today, buyers are relying highly on the convenience of the internet to find out about professional service firms. Marketing is shifting towards sharing knowledge and adding value to your prospects, which improves the reputation of a firm. Research shows that professional firms who are using social media as a means of marketing are growing faster and becoming more profitable. Thus, more and more professional service companies are embracing social media and using it as their marketing weapon.
Determine the purpose:
Define the target audience:
Choosing the appropriate media:
How to do effective social media marketing and boost your professional service firm’s business?